CXTech Week 35 2024 News and Analysis
The purpose of this CXTech Week 35 2024 newsletter is to highlight, with commentary, some of the news stories in CXTech this week. What is CXTech? The C stands for Connectivity, Communications, Collaboration, Conversation, Customer; X for Experience because that’s what matters; and Tech because the focus is enablers.
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Covered this week:
Podcast 87: Truth in Telecoms, The Vis Part 1
Podcast 87: Truth in Telecoms, The Vis Part 1
For this week the focus is on what I consider to be the most consequential interview in SMS, an interview with Robert Vis, AKA The Vis, the CEO of Bird, a highly customer focused AI-first CRM. By CRM, Bird means enterprise applications, as that is the integrations enterprises seek today, no longer just APIs.
They have carved an independent path in the SMS industry, doing what is right for their customers, and leading the thinking of an industry.
I recommend you watch the whole 90 minutes discussion, see video below. I also break it down into 3 parts: parts 1, part 2 and part 3, with an overview for each part. It is well worth your time.
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